Veterinary Preventive Care from Purpose to Practice: Leading with Your “Why”
This session helps veterinary teams reconnect with their core mission — helping pets live longer, healthier lives — while navigating the realities of private practice. Using Simon Sinek’s Golden Circle and the spectrum of care framework, we’ll explore how to:
Learning Objectives:
- Meet patients where they are — clinically and financially
- Build diagnostic strategies that are both ethical and effective
- Balance in-house and reference testing
- Foster a team culture where prevention is a shared value
Grounded in real-world experience from a practicing veterinarian and former veterinary technician, this course combines stories, strategies, and the story of one clinic’s transformation. Attendees will leave with practical tools and fresh inspiration to lead preventive care with purpose, clarity, and heart.
Speaker
Dr. Jennifer Lopez received both her DVM and MBA degrees from St. George’s University School of Veterinary Medicine in Grenada, the West Indies. She began her veterinary career as a technician at the University of Florida working in both the clinical and research departments of dermatology. It was there that her passion grew for clinical research, resulting in being published in over 10 articles in the journals Veterinary Dermatology and American Veterinary Journal of Research. Dr. Lopez has over 15 years of both primary care and emergency critical care experience, while continuing to practice on a per diem basis in NY, NJ, and PA.
Her varied veterinary interests include dermatology, surgery and emergency care. She has been a part of Antech for 6 years as a senior professional services veterinarian serving the north east United States, JLo, as we affectionately call her, enjoys gardening, cooking and spoiling her two dogs. Her fur-family comprises of a French bulldog, Pickle Dickle, and her miniature Poodle—aptly named Poodle.
